Pinkvilla celebrates launch of its second regional providing Pinkvilla Telugu


Pinkvilla, India’s main leisure & way of life platform, celebrates the profitable launch of its second regional providing Pinkvilla Telugu. Resonating with the huge reputation and fandom loved by Tollywood right this moment nationally and internationally, the section goals to be the numero-uno Telugu content material vacation spot and caters to a humongous viewers base, very like its father or mother model. Pinkvilla Telugu will characteristic every thing Tollywood, in addition to Telugu heartland content material, with a particular deal with the leisure class, adopted by way of life. The launch is according to Pinkvilla’s imaginative and prescient of bringing one of the best and most far-reaching content material to its a number of hundreds of thousands of audiences throughout the globe, because it completes fifteen immensely profitable years within the enterprise.

The brand new Telugu language vertical captures a really unique interview with Southern Celebrity Mahesh Babu and the vastly proficient Adivi Sesh, for the movie Main. Mahesh Babu helms the function of a Producer for the movie, and the article particulars uncommon and candid insights on his strategy in the direction of the manufacturing course of and the way the crew pioneered the idea of ‘check screenings’ in Tollywood. The characteristic additionally divulges acclaimed actor Adivi Sesh’s excerpts on the making and launch of the movie Main, and his gratitude in the direction of Mahesh Babu, for his conviction within the venture.

You’ll be able to learn the Pinkvilla Telugu characteristic right here.

This foray into Telugu content material marks one more milestone for Pinkvilla, which has diversified to supply audiences one of the best digital entry to a large plethora of regional content material. Pinkvilla’s maiden regional providing, HindiRush, enjoys immense reputation within the huge Hindi-speaking belt of the nation. Pinkvilla Telugu as properly emphasizes on the model’s continued dedication to bringing audiences their favorite content material of their most well-liked regional language. Aside from its swiftly increasing vernacular choices, Pinkvilla’s different massively profitable Mental Properties, which might be reworking on-line content material consumption embrace Pinkvilla South, Pinkvilla Trend, Pinkvilla Telly, Pinkvilla USA, Pinkvilla Rooms, and HallyuTalk- India’s first platform for Korean leisure.

Commenting on the launch of Pinkvilla Telugu, Founder and CEO Nandini Shenoy acknowledged, “Our imaginative and prescient has all the time been to include and supply essentially the most trending and relatable content material for a pan-India and world viewers. Tollywood continues to supply distinctive content-driven cinema and blockbuster films, with the Telugu OTT house additionally booming. And therefore, as a frontrunner within the house of leisure, Pinkvilla Telugu was a pure subsequent step for us, with an enormous regional viewers base to cater to. As we develop our content material experience, we proceed to construct on our purpose to carry essentially the most accessible, in- demand content material to the folks, of their language of selection, which has performed a key function in our monumental progress journey.”

Chief Working Officer of Pinkvilla, Mukul Kumar Sharma added, “Pinkvilla Telugu is one more step in our seamless enlargement, because the numero uno power in Leisure and Life-style protection within the nation. We have now all the time been a primary mover within the house, and this strategic transfer is according to our efforts to faucet into the huge digital growth throughout all elements of India, that has created super potential for localized progress. Our purpose is to cater to the quickly rising demand for premier regional content material – by way of our diversified language choices, as we intention to copy the success we now have loved with Hindi Rush.”

The launch of Pinkvilla Telugu has added yet another feather to the cap for Pinkvilla, a model that has altered the digital panorama utterly. The digital big is unmatched in its protection of leisure & way of life, with over 50 million month-to-month distinctive internet, cell & app platform customers, and a social media following of over 15 million.


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